Philippine - US Defense Relations -The Way Ahead

This paper’s assessment is that transnational threats, energy geopolitics, and environmental concerns will define Philippine-US defense relations for the first three decades of the 21st century. The preoccupation of the US military will be defense of the US itself and control of international terrorism, which will rightly be perceived as more of a threat to world peace than the conventional armies of the major nation states. The US will naturally retain particular areas of special interest, for example in the Middle East and in Latin America, and it will retain an overall interest in stability in the rest of the world.

Talking Points for PGMA and Sec. Reyes with Sec. Powell

Recommended talking points for the President and Defense Secretary Reyes with US Secretary of State Colin Powell. Submitted to the Defense Secretary for consideration in 2002 prior to Washington trip.

Column Feed for Extending Pagcor Franchise (2006)

Column feed listing the benefits that the Philippine tourism industry can gain from Pagcor, specifically the new Pagcor City based on the Integrated Resort Concept (IRC).

Column Feed for Extending Pagcor Franchise (2006)

Agricultural Inoculant Corp. (AIC) Organic Fertilizer Efficacy Test on Region 4 Rice

The Department of Agriculture's efficacy test of AIC organic fertilizer on Region 4A rice resulted in 14% increase in yield and 53% reduced cost in fertilizer input.

AIC Organic Fertilizer Efficacy Test on Region 4 Rice

AIC's Excerpts From "Rapid Composting Technology in the Philippines"

Agricultural Inoculants Corp. wants to share excerpts from Dr. Virginia Cuevas' book shows that pilot testing of the rapid composting technology in different parts of the Philippines have shown clearly the benefits farmers can get if they follow the program…In terms of crop yields, combined use of compost + 50% inorganic fertilizers resulted in increases in crop yields which were 13% - 16% higher than in fields where chemical fertilizers alone were used.

AIC's Excerpts From "Rapid Composting Technology in the Philippines"

Presentation for the AFP's Communication and Lobbying Plan for the US Congress

Presented to Defense Sec. Angelo Reyes in 2002, the communication and lobbying plan was approved and implemented successfully. As a result, the US Congress approved $93-M in military assistance to the Armed Forces of the Philippines.

Presentation for AFP's Communication and Lobbying Plan for the US Congress

Communication Plan for the AFP to Gain US Military Assistance

The communications plan is more than just giving the Armed Forces of the Philippines (AFP) a face-lift; it is ultimately geared toward one goal: to reposition the AFP as a professional, self-motivated and highly-trained organization, hence a key player in national development.

The point is to show the US Congress that while the AFP lacks hardware, it is abundant in good people. This is evident in the way it has undergone a paradigm shift in including transnational & non-military threats, disasters, and nation-building as central to its mandate. If the AFP’s heightened nation-building thrust actually improves the quality of life of Filipinos, then international media and organizations will notice it.

When the US Congress sees public opinion on the side of the AFP, and government sees the importance of having strong military capabilities in the whole equation of national development and socio-economic progress, they would have no other recourse but to provide the AFP with vital logistical support. Approved and implemented in 2002, it achieved its objective through increased military assistance from the US.


Communication Plan for the AFP to Gain US Military Assistance

Business Plan for Philippine Mining Development Corp

This is a business plan that the president of Philippine Mining Development Corporation - the government corporation in charge of mining assets - requested our consultancy firm to present to them in 2007. I drafted this way-forward plan for Four Star Consulting and it recommends the development of the Mt. Diwalwal area and the setting up of a digital gold currency trading operation.

Business Plan for Philippine Mining Devt Corp

Strategic Communications to Achieve Public Diplomacy Goals

Strategic communication - as a process with a goal - helps public diplomacy goals to be achieved. This was the thrust of the State Department at the height of the Global War on Terror in 2005 to repair the US' badly-tarnished reputation worldwide. As such, the Peace and Prosperity for the Philippines Foundation (3PF) was guided by this gameplan.

Strategic Communications to Achieve Public Diplomacy Goals

Concept Paper for a Public Diplomacy Foundation

At the request of members of the US State Department in 2004 at the height of the Global War on Terror, we were asked to form a foundation. The purpose of the Peace and Prosperity for the Philippines Foundation (3PF) is to combat terrorism through strategic communication. Public diplomacy was designated by the State Department as the main tool for discouraging moderate Muslims from joining rebel/ separatist/ terrorist groups.


Concept Paper for a Public Diplomacy Foundation

Philippine Biofuel Industry Primer

The primer was meant to familiarize foreign investors with the 2008 Philippine biofuel industry environment. It appropriately includes:

I. Acronyms for Vital Linkages and Reference
II. Other Jatropha Projects
III. Competitive Biofuel Crops and Companies
IV. Government Statements on Biofuel/ Jatropha
V. Legislative Initiatives
VI. Scientific Findings/ Research & Development
VII. Government Financial Institutions (GFIs) for funding
VIII. Biofuels Act (RA 9367) and Implementing Rules & Regulations (IRR)
IX. Department of Energy (DOE) Programs
X. Tree Plantations
XI. Carbon Credits
XII. Anti-Biofuel Groups


Philippine Biofuel Industry Primer for Investors

Agricultural Inoculant Corp Compost Analysis Interpretation Guide

Agricultural Inoculants Corp. guide for interpreting compost analysis for organic fertilizer production.

AIC Compost Analysis Interpretation

Agricultural Inoculant Corp. Instruction Manual

AIC instruction manual for using inoculants to turn biodegradable material into organic fertilizer.

AIC Inoculant Instruction Manual

Pagcor City Justification for Extension of Gaming Franchise

This regional gaming outlook was written in 2005 for client to assist them in gaining legislative approval for the extension of their gaming franchise beyond 2008.

Pagcor City Justification for Extension of Gaming Franchise

Media Primer for Controversial Fuel Depot

Primer drafted to properly brief media for a 2003 press conference. It appropriately contains backgrounder, chronology of events, security and safety issues, effect on the nation, fuel supply, and community, Benefits to the public and community, and conclusion on long-term win-win solution.

Media Primer for Controversial Fuel Depot

Crisis Communications Plan for Controversial Fuel Depot

Communication plan submitted to fuel company client in 2003. It was successfully implemented to the satisfaction of the client.

Crisis Communications Plan for Controversial Fuel Depot

PR and Government Relations Plan for a Multinational Pharmaceutical Firm

The strategic recommendation was drafted in 2006 merely as an exercise to help a global pharmaceutical firm maximize its bottom-line from medicines losing patent protection.

PR and Government Relations Plan for a Multinational Pharmaceutical Firm

Agricultural Inoculants Corp. (AIC) manual for applying organic fertilizers to Watermelon

Agricultural Inoculants Corp. (AIC) manual for applying organic fertilizers to Watermelon.

AIC Organic Fertilizer for Watermelon

Agricultural Inoculants Corp. (AIC) manual for applying organic fertilizers to Solanaceous Crops

Agricultural Inoculants Corp. (AIC) manual for the application of organic fertilizers to Solanaceous Crops (Eggplant, Tomato, Bell Pepper, and Chili).

AIC Organic Fertilizer for Solanaceous Crops

Agricultural Inoculants Corp. manual for applying organic fertilizer to Tubers

Agricultural Inoculants Corp. (AIC) manual for the application of organic fertilizer to Tubers (Taro, Yam., Tugue, Yacon, etc.).

AIC Organic Fertilizer for Tubers

Agricultural Inoculants Corp. manual for applying organic fertilizer to Sweet Potato

Agricultural Inoculants Corp. manual for applying organic fertilizer to Sweet Potato.

AIC Organic Fertilizer for Sweet Potato

Agricultural Inoculants Corp. (AIC) manual for applying organic fertilizer to Rice

Agricultural Inoculants Corp. (AIC) manual for applying organic fertilizer to Rice.

AIC Organic Fertilizer for Rice

Agricultural Inoculants Corp. (AIC) manual for applying organic fertilizer to Pineapple

Agricultural Inoculants Corp. (AIC) manual for applying organic fertilizer to Pineapple.

AIC Organic Fertilizer for Pineapple

Agricultural Inoculants Corp. (AIC) manual for the use of organic fertilizer on Onions

Agricultural Inoculants Corp. (AIC) manual for the use of organic fertilizer on Onions.

AIC Organic Fertilizer for Onions

Agricultural Inoculants Corp. (AIC) manual for the use of organic fertilizer on Papaya

Agricultural Inoculants Corp. (AIC) manual for the use of organic fertilizer on Papaya.

AIC Organic Fertilizer for Papaya

Agricultural Inoculants Corp. (AIC) manual for the use of organic fertilizer on Palm Oil

Agricultural Inoculants Corp. (AIC) manual for the use of organic fertilizer on Palm Oil

AIC Organic Fertilizer for Palm Oil

Agricultural Inoculants Corp. (AIC) manual for the use of organic fertilizer on Mango

Agricultural Inoculants Corp. (AIC) manual for the use of organic fertilizer on Mango.

AIC Organic Fertilizer for Mango

Agricultural Inoculants Corp. (AIC) manual for applying organic fertilizer to Leaf Vegetables

Agricultural Inoculants Corp. (AIC) manual for applying organic fertilizer to Leaf Vegetables (Pechay, Pak Choi, Mustard, Spinach, Celery, etc.)

AIC Organic Fertilizer for Leaf Vegetables

Agricultural Inoculants Corp. Organic Fertilizer for Honey Dew Melon

Agricultural Inoculants Corp. (AIC) manual for the application of organic fertilizer to Honey Dew melons.

AIC Organic Fertilizer for Honey Dew Melons

Agricultural Inoculants Corp. manual for Green Algae

Agricultural Inoculants Corp. (AIC) manual for application of organic fertilizer to Green Algae. For production as food in fish and shrimp ponds.

AIC Organic Fertilizer for Green Algae

Agricultural Inoculants Corp. manual for the use of organic fertilizer on fruit vegetables

Agricultural Inoculants Corp. (AIC) manual for the use of organic fertilizer on fruit vegetables (Squash, Gourd, Luffa, etc.).

AIC Organic Fertilizer for Fruit Vegetables

Agricultural Inoculants Corp's manual for the application of organic fertilizer to Hybrid Yellow Corn

Agricultural Inoculants Corp's (AIC)manual for the application of organic fertilizer to Hybrid Yellow Corn.

AIC Organic Fertilizer for Hybrid Yellow Corn

Agricultural Inoculants Corp's manual for the application of organic fertilizer to Crucifer Crops

Agricultural Inoculants Corp's manual for the application of organic fertilizer to Crucifer Crops (Cabbage, Broccoli, and Cauliflower.

AIC Organic Fertilizer for Crucifer Crops

Agricultural Inoculants Corp's manual for the application of organic fertilizer to Coffee.

Agricultural Inoculants Corp's (AIC) manual for the application of organic fertilizer to Coffee.

AIC Organic Fertilizer for Coffee

Agricultural Inoculants Corp's manual for the application of organic fertilizer tor Citrus Crops

Agricultural Inoculants Corp's manual for the application of organic fertilizer tor Citrus Crops (Oranges, Pomelo, Calamansi, Tangerines, Mandarins, etc.)

AIC Organic Fertilizer for Citrus Crops

Agricultural Inoculants Corp's manual for the application of organic fertilizer to Cassava

Agricultural Inoculants Corp's (AIC) manual for the application of organic fertilizer to Cassava.

AIC Organic Fertilizer for Cassava

Agricultural Inoculants Corp's manual for the application of organic fertilizer to cacao

Agricultural Inoculants Corp's (AIC) manual for the application of organic fertilizer to cacao.

AIC Organic Fertilizer for Cacao

Agricultural Inoculants Corp's manual for the application of organic fertilizer to bulb crops

Agricultural Inoculants Corp's (AIC) manual for the application of organic fertilizer to bulb crops (Potato, Carrot, Radish, Sugar Beet, etc...)

AIC Organic Fertilizer for Bulb Crops

Agricultural Inoculants Corp's manual for the application of #organic fertilizer to black pepper

Agricultural Inoculants Corp's (AIC) manual for the application of organic fertilizer to black pepper

AIC Organic Fertilizer for Black Pepper

Agricultural Inoculants Corp's manual for the application of organic fertilizer to bananas.

Agricultural Inoculants Corp's (AIC) manual for the application of organic fertilizer to bananas.

AIC Organic Fertilizer for Banana

Agricultural Inoculants Corp. (AIC) manual for applying organic fertilizer to watermelon

Agricultural Inoculants Corp. (AIC) manual for applying organic fertilizer to watermelon.

AIC Organic Fertilizer for Watermelon

Agricultural Inoculants Corp. (AIC) manual for applying organic fertilizers to solanaceous crops

Agricultural Inoculants Corp. (AIC) manual for applying organic fertilizers to solanaceous crops (Eggplant, Tomato, Bell Pepper, and Chili).


AIC Organic Fertilizer for Solanaceous Crops

Agricultural Inoculants Corp. (AIC) Organic Fertilizer Manual for Alfalfa

Agricultural Inoculants Corp's (AIC) manual for the application of organic fertilizer to alfalfa.

AIC Organic Fertilizer for Alfalfa

Rapid Composting Microbes Used by Agricultural Inoculants Corp. (AIC)

A list of the rapid composting microbes used by Agricultural Inoculants Corp. (AIC) to customize organic fertilizer inoculants for various crops. These consist of 25 beneficial micro-organisms - 18 microbes and 7 fungi after rigorous research.

Rapid Composting Microbes Used by AIC

Gene Gregorio Career Profile

Gene Gregorio's work in addressing food security, transparent and credible elections, and climate change – has given him the credibility that can enhance the reputation and success of companies and advocacies. Gene has extensive experience in media, business, government, & non-government organizations.

Gene Gregorio Career Profile

"Interesting Golf Stories" March 2005 column in Philippine Star

A March 2005 column I ghost-wrote for the Philippine Star’s "Babe's Eye View" column of Babe Romualdez on noteworthy golfing stories of US and Philippine presidents

Interesting Golf Stories - March 2005 Column

Agency Presentation for Dept. of Tourism's WOW Philippines Campaign

Agency presentation to then Sec. Richard Gordon of the Department of Tourism for the implementation of a component of the Wow Philippines campaign. The plan was approved and successfully implemented in 2003.

Presentation for Dept. of Tourism's Wow Philippines Campaign

Communication Plan for the Dept. of Tourism's WOW Philippines Campaign

Successfully implemented strategic communications plan implemented by the Department of Tourism to attract overseas Filipinos to visit the country. Initiated by then Tourism Sec. Richard Gordon in 2003.

Communication Plan for the Dept. of Tourism's Wow Philippines Campaign

PR Plan for a Bridge Builder Under Attack from the Senate and the Media

A crisis PR plan submitted to an embattled foreign bridge builder whose President's Bridge Program was being investigated for building "bridges to nowhere" and was being pilloried by media.

PR Plan for a Bridge Builder Under Attack from the Senate and Media

Presentation of Communication Plan for PAGCOR to Extend Gaming Franchise (2005)

Powerpoint presentation of communication plan by PR agency to help a gaming corporation extend its gaming franchise from 2008 to 2033 by laying down the proper policy and social social environment for its continued operation. The agency won the account and successfully implemented the plan.

Presentation of Communication Plan to PAGCOR 2005

Communication Plan for PAGCOR to extend gaming franchise for 25 years

Communication plan drafted for a gaming corporation in 2005 to help it extend its gaming franchise from 2008 to 2033 by laying down the proper policy and social social environment for its continued operation.

Communication Plan for PAGCOR to Extend Gaming Franchise for 25 Years

Q&A for a Prominent Airline in Case of a Crash

Drafted possible questions and recommended airlines for airline client in case of a crash in 2003.

Q&A for a Prominent Airline in Case of a Crash

It's in the Cards Column Draft 2

After ghost-writing business and opinion column for three years (2004-2006), I conceptualized a sample technology column for the business section in 2006

It's in the Cards Column Draft 2

It's in the Cards Column Draft 1

After ghost-writing business and opinion column for three years (2004-2006), I conceptualized a sample technology column for the business section in 2006.

It's in the Cards Column Draft 1

It's in the Cards Column Draft 1

PR Plan for Orange Juice Brand to Regain Market Leadership

This communication plan was requested by a multinational drink maker to regain market leadership from another multinational that wrested the lead with its brand's weight-loss claims.

PR Plan for Orange Juice Brand to Regain Market Leadership

Communication Plan for Telecom Firm's Takeover Plans

Litigation strategic communications for a sequestered telecom firm's plan for taking over the board of directors.

Communication Plan for a Telecom Firm's Takeover Plans

Media Primer of Embattled Home Developer for Press Conference

A media primer for a press conference should explain issues right away and include: Current Situation/ Backgrounder, Profile of Major Players, Threats to the government shelter sector, and Chronology of Events.

Media Primer of Embattled Home Developer for Presscon

Sample Media Primer for Press Briefing/ Conference

A media primer for a press conference should explain issues right away and include: Current Situation/ Backgrounder, Profile of Major Players, Threats to Major Investments and operating environment in the country, and Chronology of Events.

Sample Media Primer for Press Briefing

Strategic Communication Plan for Seaweed Manufacturing Firm in Regulatory Crisis

Successfully executed 2003 PR Crisis Communications Plan for a seaweed manufacturing firm beleaguered by regulatory agency and its rival in a market share issue.

Strategic Communication Plan for Seaweed Manufacturing Firm in Crisis

PR Pointers for Testifying in Legislative Investigations/ Hearings

PR teams should recommend this to help clients who have been invited to testify in Senate or Congressional hearings.

PR Pointers for Testifying in Legislative Hearings

A Strategic PR Approach to Crisis Management and Litigation

Recommended communication framework for companies and individuals to adopt during times of crisis and litigation. First written in 1999 and revised for 2011.

A Strategic PR Approach to Crisis Management and Litigation

Communication Plan for PAGCOR's CSR

The over-all thrust of this plan is to re-construct the public image of the Philippine Amusement and Gaming Corporation(PAGCOR) as a regulator than promoter of state-run gambling, priming its success notin revenue terms but in public interest, notably in funding socially-desirable causes.

Communication Plan for PAGCOR's CSR - Casino and Gaming

Media Strategy for PAGCOR and its Chairman

This recommendation for handling media for PAGCOR and its Chairman has the following characteristics: it should be a positive, proactive projection of the institution and its benefits to society.

Media Strategy for PAGCOR and Its Chairman - Casino and Gaming

Gene Gregorio Professional Profile and CV

Gene Gregorio has been involved in Public Affairs, strategic communications, corporate affairs, business development, marketing, government relations, and crisis PR for the past twenty-seven years. The thread of advocacy through appropriate technology has been consistent with his involvement in organic agriculture, automated elections, and biodiesel production. As such his work in addressing food security, transparent and credible elections, and climate change has given him the credibility that can enhance the reputation and success of companies and advocacies.

Gene has extensive experience in media, business, government, & non-government organizations.

Gene Gregorio Professional Profile and CV

Long-Term Opportunities and Threats for the Philippine Tobacco Industry

An assessment on issues made in 2009 that could positively and adversely affect the medium to long-term operating environment of the tobacco industry in the Philippines in the following areas: Business, Litigation, Regulatory, and Legislation.

Long-Term Opportunities and Threats to the Philippine Tobacco Industry

Voter Ed Communication Plan for Philippine 2010 Automated Elections

This communication plan's main objective is to familiarize Filipino voters with the Smartmatic –Tim automation system for the 2010elections, and gain their TRUST to use it.

Voter Ed Communication Plan for 2010 Phl Automated Elections